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Loanwise

Boosting Productivity and Insight Across Mortgage Investment Portfolios

TEAM

UX designer, PM

TIMELINE

2022

PROJECT OVERVIEW

The mortgage investment industry is complex, requiring careful coordination, extensive documentation, and real-time management across multiple stakeholders, including investors, Mortgage Administrators (MAs), and brokers. Our client envisions a comprehensive digital platform that centralizes these processes, allowing investors, MAs, and brokers to seamlessly invest, monitor, and manage mortgage portfolios in one unified environment.

MY ROLE

UX Designer

COMPANY

47billion

I led the end-to-end design of the entire portal and collaborated with the project manager and senior designer to shape the overall design strategy.

Image by Breno Assis

Problem

Solution

The mortgage industry has made significant progress in digitalization, but certain aspects still rely on traditional processes. Online applications and document submission have become common, but other stages of securing a mortgage loan investment may involve manual steps. 

The product aimed to empower investors, mortgage administrators, and brokers with a user-friendly platform that promotes transparency, improves collaboration, and reduces the time and effort required to secure mortgage investments. This digital solution sought to simplify and expedite tasks such as document management, communication, and decision-making, ultimately enhancing the efficiency and effectiveness of the negotiation process.

Design Sprint

We conducted design sprints in collaboration with the client to define the product's goals and understand the roles and interactions of various stakeholders within the mortgage investment industry. Through these sprints, we identified the specific objectives of the product and gained insights into the needs and expectations of investors, mortgage administrators, and brokers. The design sprints fostered a collaborative environment where we gathered feedback and refined our understanding of stakeholders' goals. This iterative process ensured that the final product effectively addressed their challenges, streamlined workflows, and improved their overall experience in the mortgage investment industry.

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We identified the following roles and their goals.

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Information Architecture

We developed the information architecture for the mortgage product with a focus on usability and clarity. Through thorough analysis of user needs and business requirements, we created an intuitive structure for the product's content and functionality.

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This is Information architecture for Mortgage Admin.

Low fidelity wireframes

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Style Guide

A Blue color theme is chosen for a real estate website because it conveys a sense of harmony, growth, and renewal, which are all essential qualities that homeowners and homebuyers value.

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Gradient Background

Hi Fidelity

The design language is characterized by clean and modern aesthetics, employing bold typography, vibrant colors, and high-quality imagery. It combines simplicity with a sense of adventure, evoking a welcoming and immersive atmosphere that aligns with their brand identity.

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Opportunities are properties which are listed. The layout features an organized grid-style display of properties, accompanied by intuitive filter options for users to refine their search criteria. The design prioritizes visual elements, such as high-quality property images and brief descriptions, to provide users with a quick overview of each listing. Convenient filter options are available, allowing users to refine their search based on specific criteria such as location, price, GDS, and TDS.

OPPORTUNITY LISTING
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The Opportunity detail page is designed with a focus on the "Create Offer" section, which remains fixed even while scrolling, ensuring its prominent visibility to Investors. A concise summary of the property is displayed below the image, providing a quick and informative overview. Tabs are incorporated to allow users to effortlessly navigate to different sections, enabling them to access detailed information about the property, including its location, applicants and opportunity details.

OPPORTUNITY DETAILS
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DASHBOARD

We identified the KPIs with the client. The dashboard allows users to personalize their view and easily track important metrics, such as Investment trend, proposals, and revenue. The seamless integration of data visualization and real-time updates empowers users to make informed decisions and stay on top of their investment portfolio effortlessly. 

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PORTFOLIO

In this screen all the opportunities where proposal is placed has been displayed.

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PROPOSAL DETAILS

The chat feature on Proposal detail screen enables users to engage in conversations and negotiate directly, fostering seamless communication throughout the negotiation process. Users can access a comprehensive summary of the opportunity, including relevant details and offer history, which serves as a valuable resource for informed decision-making during negotiations. This feature empowers users to effectively collaborate, discuss terms, and ultimately reach mutually beneficial agreements within the platform.

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The users can counter offer within the chat.

COUNTER OFFER
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Responsible screens for mobile were also designed.

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MOBILE SCREEN

Outcome

Increased Task Velocity:  Streamlined document upload and verification for faster high-stakes applications.

Higher Completion Rates: Reduced user drop-off by restructuring the multi-step funnel with clear progress indicators and intuitive navigation.

Portfolio Management: Designed a centralized hub for tracking active loans and repayment schedules, shifting the focus to long-term financial oversight.​

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Made with love by Ankita Behera

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