Enymart
Reducing Friction in End-to-End Logistics Processes
PROJECT OVERVIEW
Enymart is a B2B ecommerce website. They specializes in logistics management and escrow services. The objective of this project was to develop a super admin portal that enables comprehensive management of the ecommerce website, offering administrators extensive control and monitoring capabilities.
TEAM
UX designer, PM
TIMELINE
2023
MY ROLE
UX Designer
COMPANY
47billion
I led the end-to-end design of the entire portal and collaborated with the project manager and senior designer to shape the overall design strategy.
Cluttered navigation and complex workflows in the super admin panel made tasks inefficient and slowed decision-making.
PROBLEM STATEMENT
The super admin panel had cluttered navigation and complex workflows, making task completion inefficient. Poor information architecture and lack of visual hierarchy made key actions and active states hard to identify. This increased cognitive load and slowed down decision-making.
Admin roles
Sam
Superadmin
GOALS
Manage entire portals
Manage other admin roles
Track performances and orders
Create listing and orders
Anand
Marketing Admin
GOALS
Manages client
Approve KYCs
Track performance
Satish
Payment
GOALS
Manage payment status
Manage other admin roles
Track performances and orders
Manage invoices
Monica
Logistics
GOALS
Manage Orders
Manage delivery
Track performances and orders
Hi Fidelity
Enymart is a superadmin portal that lets the company's internal team manage vendors, bids, orders, and listings across the marketplace.
Designed to give internal teams full visibility and control bidding activity, and order fulfillment.
DASHBOARD
A role-based dashboard surfaces real-time KPIs for logistics, payments, and marketing in a single, centralized view. This reduces cognitive load by allowing administrators to identify operational bottlenecks instantly without navigating multiple tabs.
The dashboard is designed to present tailored KPIs for each department, providing teams with clear visuals and actionable tables that highlight priorities across logistics, payments, and vendor management.
ORDER LISTING
Logistics, Superadmin
The order-to-fulfillment pipeline uses color-coded statuses to help users quickly spot urgent and high-priority orders. This makes the process simpler and faster, reducing effort and improving workflow.
ORDER DETAILS
BIDDING SCREEN
Bidding screen displays offers and demands with their bidding information. When the user clicks on a bid, it expands to reveal additional information about the bidding history.
BIDDING DETAILS
This screen displays offers and demands with their bidding information.
INVOICES
The invoice section within the admin portal provides a comprehensive overview and management of invoices generated for orders placed on the ecommerce website.
INVOICE DETAILS
Outcome
Higher task efficiency: Participants navigated to key admin functions faster than on the original interface, attributing this to the restructured menu and role-based dashboard.
Improved satisfaction: Participants consistently rated the new design as easier and more pleasant to use compared to the legacy screens.
